Digital Marketing Training for Tourism Operators
With the plethora of digital marketing tools that business owners and marketers need to use these days it can be daunting to wrap your head around them all. Finding the time to train yourself in all of these tools is time consuming and finding a starting point can be overwhelming.
We’ll work with you to up skill you and your team to ensure that you can leverage any channel you desire.
What type of training is offered
We offer training for a wide range of digital marketing channels.
Social Media Channels
If you’re using Facebook, Instagram or Twitter, but not sure how to streamline your posting or how to engage your users then we can show you how to create beautiful content on a consistent basis.
Social Advertising
We’ll show you how to move beyond blind boosting of posts by creating targeted ad campaigns that deliver the results you want.
Email Marketing
If you’ve got an email list in a system like MailChimp that is being underutilised, or not used at all, we’ll show you how to craft a visually stunning email campaign that engages your list members.
Google Ads
We’ll train you on how to optimise your google ad campaign so that your budget is being spent effectively, with as little wastage as possible.
Analytics & Reporting
If you can’t make heads or tails of your marketing reports or website analytics we’ll walk you through how to interpret the data to give you a clearer picture of how things are performing.
Who do we offer training to
We offer training to individuals, businesses or to groups of regional businesses.
We can tailor our training programs to suit the intended audience.
If we’re delivering a one-on-one training program then we have the flexibility to be more hands-on with our program and will step you through how to maximise a particular channel.
Training for businesses and groups is usually less hands-on, but we still try to keep our sessions highly practical with lots of examples and demonstrations that are easy to follow.
Ready to get started?
Check out some of our work for further inspiration or get in touch with us to begin your journey toward increased brand awareness, direct bookings & customer loyalty.
Digital Tourism Resources
Industry Chat with Jenny Madden from Port Fairy Caravan Parks
On one of our recent trips to Port Fairy, we got the chance to sit down with Jenny Madden, the Coordinator of Corporate Business & Tourism Development for the Moyne Shire Council and discuss the impact of the new brands and website have had on the 7 council-owned and operated caravan parks.
Simple ways to increase the search visibility of your tourism website.
There's no doubt that you have heard of search engine optimisation or SEO. 'It's an area of digital marketing that can be complicated to business owners and marketers. There are also plenty of agencies providing false information or misleading claims about their...
Treat Your Website Like Your Most Important Employee
If you were to take on a new employee, you would invest in them, right? You’d give them all the proper tools required for their job, make sure they’re fully trained on what they need to do and you’d regularly check in with them to make sure they are keeping up with...
Tourism Website Design Packages
Your website is the destination point for all your digital marketing and is quite often the first impression of your business for your customers. It’s also the place that you inspire travellers and convert them into bookings and eventually loyal customers.
We help tourism operators grow their business by increasing their ability to win direct bookings.
Download the brochure to view our website packages.